Line@生活圈 – 在Line裡面經營你的粉絲團
大家好久不見，經過一陣子的沉寂，馬老師又繼續來貼文了，今天要跟大家介紹的是由大家耳熟能詳的Line公司推出的一個新的服務，名字是「Line@」，其實Line在很早就有「官方帳號」這樣的服務，但是這並不是一般中小企業甚至是一些小吃店可以負擔費用的服務，申請官方帳號一年所需要的費用約莫兩百萬台幣左右，於是為了一些中小企業和商家，推出了這項全新的服務。
根據Line官方的統計，台灣註冊的用戶數已達17,000,000，Line@可以讓業主在Line上面擁有專屬的帳號，跟一般Line帳號的不同點在於可以直接推播訊息給大量的用戶，當然這些用戶必須先加入業主的Line@帳號，推播的項目除了一般的文字訊息之外，還有以下的幾種特殊功能：
- 預約訊息（預約時間發送訊息）
- 優惠券（折價券有序號，當消費者拿折價券至店家消費時，店家可於後台登入註銷該折價券）
- 一般優惠券
- 全體贈送型優惠券
- 限量抽選優惠券（可設定中獎率的優惠券）
- 問卷調查（可讓用戶填寫資料回傳）
- 動態訊息
- 行動官網
- 用戶統計數據分析
- 罐頭回覆訊息
而且上述的這些服務在初期使用是完全不用費用的！不過…對啦！還是有不過，畢竟天下沒有白吃的午餐，如果不付費的話，每個月能傳送出去的訊息就僅能有1,000則，而且1,000則訊息的計算方式是以用戶數來計算，也就是如果你有1,000個用戶，這個月你發送1則就無法再發送了，當然付費就是去增加發送訊息的數量，詳細可參考下圖：
大家看完了上面的介紹，如果對於申請方面還有不懂的地方，Line公司有將很多細項的程序錄影下來，大家可以到以下網址觀賞：
https://admin-official.line.me/tw/lineat/support/
如果不嫌棄的話，大家也可以掃描以下的QR Code加入「馬老師雲端研究室」的Line@生活圈喔！
PS：現在這項服務還屬於測試階段，不過根據Line公司表達已經離正式推出不遠了，大家還是可以先註冊，不過目前並不是所有的服務都可以使用，例如：一對一聊天，要等上市後也會同步推出Line@相關的App後，服務才會變得比較完整。
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The crypto industry is advancing. (Just don’t ask it where it’s going.)
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After a dramatic start to the year, the crypto industry is settling into a new reality — one in which the White House is laying out the red carpet and promising an unprecedented level of support.
Crypto, a roughly 15-year-old industry that’s largely operated on the fringes of finance, is at a crossroads. For years, it has blamed a hostile regulatory environment for not allowing it to unleash its supposedly revolutionary technology on Americans. Now, though, their favorite bogeyman, Gary Gensler, the Securities and Exchange Commission chief under President Joe Biden, is gone. Crypto cheerleaders have been installed throughout the government.
The SEC has dropped several enforcement cases against crypto companies and, starting Friday, is hosting a series of public roundtables “to discuss key areas of interest in the regulation of crypto assets.”
Under President Donald Trump, there’s virtually nothing stopping crypto companies from creating and selling their products.
At the same time, the same White House’s chaotic trade policy is undermining financial markets’ appetite for risk, leaving bitcoin in limbo, more than 20% off from its record high in January. And while the industry is grateful for all the attention, the White House’s embrace of some of crypto’s less savory aspects, like meme coins, has given serious investors pause.
Given the enormous potential for the $3 trillion industry in this moment, I checked in with Eswar Prasad, a Cornell University professor of international trade and the author of the 2021 book “The Future of Money,” about the forces disrupting financial technologies.
Fundamentally, Prasad brings a pragmatist’s view of crypto that is as refreshing as it is rare in a subject area that tends to attract zealots and loudmouths. We spoke over the phone shortly after the first-of-its-kind White House crypto summit earlier this month.
The following interview has been edited for length and clarity.
Nightcap: We just saw a pretty wild thing happen with the crypto summit — hard to imagine a scenario like that taking place under any previous administration. What were your takeaways?
Eswar Prasad: The crypto industry is kissing the ring, and I think it’s getting exactly what it wants from the Trump administration, which is the legitimacy provided by government oversight, coupled with what is almost certain to be quite light touch and non-inclusive regulation.
And I think we saw many of the major players in the crypto industry essentially using the opportunity to not just thank Trump, but try to make the point, which seemed to resonate with Trump, that this industry can power, in some sense, a resurgence of a certain part of the US economy.
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